Social commerce is a relatively new scientific field that involves several professional and academic disciplines.Although social commerce refers to e-commerce transactions delivered via social media, there is no agreed-upon definition or description of the content and boundaries of the social commerce area.
There is a common belief that social commerce is just about promoting a product or services on popular social media networks and implementing social interaction features on e-commerce website (such as like, tweet or share buttons, social login,social comment system etc.). But social commerce is much more than that.
Majority of e-marketing experts consider social commerce…
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