Just a few decades ago, advertising only showed up in a few channels, such as television, radio, and billboards. Companies who wanted to increase sales had to shell out a significant amount of cash to get their products in front of people and there was no way they could guarantee their ads would get traction.
Social media has completely revolutionized the way commerce happens. Now masses of people spend their hours on social media platforms, consuming quantity in astronomical proportions. Companies who want to drive sales have to be innovative in their social media tactics.
Every year,…
Continue lendo em https://www.floship.com/social-commerce-trends/
