I’ve been watching the TikTok app (formerly Musical.ly) closely for a few years now and I’ve seen its progression.
TikTok is an app that allows you to create and share short videos, usually featuring music in the background. At the time of this writing, it’s a top-15 free app on the App Store with massive adoption worldwide (especially India and Asia).
In the recent months, I’ve started to get more and more active on TikTok because really I believe in its potential.
I see it as much, much more than just little kids dancing and lip syncing on…