Facebook on Tuesday unveiled new updates coming to Facebook Shops, the new social commerce offerings available across its primary network and Instagram.

Taking a page from the latter network, the parent company created a dedicated Shop section in its app so users don’t have to wait for interesting items to populate their feed or go to the merchant’s store on its Facebook page.

“Facebook Shop is going to make it easier for people to find products and new businesses,” George Lee, director of product management, told WWD. “They’ll be able to…

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