In the midst of the coronavirus pandemic, a new platform is booming, live streaming ecommerce. In fact, a report from iiMedia found that the live shopping trend surpassed $61 billion in transactions during 2019, and is expected to reach more than double that this year.

Physical stores have been forced to close for weeks or months at a time, and live streaming is one of the ways these retailers are connecting with buyers. That’s why Alibaba revealed that in February its live…

Continue lendo em

Previous post Social Commerce: 10 exemplos de Social Commerce
Next post